MyHealthTeam Blog
Trailblazing in Rare Disease Patient Engagement: 5 Lessons From Pharma’s New Playbook
By Eric Peacock, Co-founder and CEO, MyHealthTeam Twelve years ago, rare diseases were overlooked by
4 Pharma Marketing Moves to Make in 2024; Turnkey tactics to make before third-party cookies go away
As the industry faces the depreciation of third-party cookies, pharma marketers and ad agencies are
Flipping the Script: Hope in the Face of Breast Cancer
Written by Mary Ray, Co-founder and COO, MyHealthTeam It was three and a half years
6 Takeaways From The Future of Digital Health Panel
By Eric Peacock, CEO and Co-founder, MyHealthTeam Digital health media is on the precipice of
Online Video Ads Reached Four Times as Many Diagnosed Patients at MyHealthTeam and Here’s Why
By Elizabeth Luce, EVP Strategic Partnerships & Business Operations The average person watches 17 hours
MyHealthTeam Launches Patient Diagnosis Targeting for Pharma Marketers: Using Zero Party Data To Deliver Better Patient Experiences and Results
MyHealthTeam Launches Patient Diagnosis Targeting for Pharma Marketers: Using Zero Party Data To Deliver Better Patient Experiences and Results
By Eric Peacock, CEO and Co-founder, MyHealthTeam At a time when Facebook is restricting the
Zero Party Data Defined in 30 Seconds and Why It Matters to Health Marketers
By Eric Peacock, CEO and Co-founder, MyHealthTeam What Is Zero Party Data? You may have
Two Patient Research Studies Reveal Lower Access and Quality Care for Latino and Black Patients; MyHealthTeam and PHM Teaming Up To Improve Care for Underserved Populations
The impact of multiple sclerosis (MS) on the quality of life, mental health, and financial
Top 5 Takeaways from the PHM HealthFront
By Eric Peacock, co-founder and CEO of MyHealthTeam The PHM HealthFront event never fails to
6 Trends in Health To Bake Into Your 2023 Strategy
By Eric Peacock, co-founder and CEO of MyHealthTeam From zero party data and AI to
5 Ways to Increase Patient Engagement Impact
Hint: Include patient input in all decisions that affect patients! As an eczema patient advocate,
- Ashley Ann Lora,
community engagement manager and eczema patient advocate
Understanding What Drives Lung Cancer Patients’ Satisfaction with Doctors and Treatments
With the five-year survival rate for early-detected, localized lung cancer now at 56%, people are
- Eric Peacock,
Cofounder and CEO
Together with COCCI, Working Toward Equity in IBD Care
A 2020 study found that Black patients presenting with textbook IBD symptoms, like iron deficiency
- Mary Ray,
cofounder and COO
Empowering People Living with Psoriasis Year-Round
As psoriasis awareness month draws to a close, I want to take a second to
- Eric Peacock,
Cofounder and CEO
Why MyHealthTeam
When we recently gathered our team for a town hall meeting (in person!) at MyHealthTeam
- Mary Ray, cofounder and COO
How You Can Directly Impact Health Inequities
If you’re involved in healthcare in any way, now is a good time to review
- Mary Ray,
Cofounder and COO
Celebrating MyHealthTeam: 10 years of Improving Life for People Facing Chronic Diseases
Ten years ago we created MyHealthTeam with a simple mission: To make it easy for
- Eric Peacock,
Cofounder and CEO
How the Pandemic Made Us More Intentionally Connected
Tips for team-building while hyper-distributed When in-office happy chance moments to connect on a personal
- Mary Ray,
Cofounder and COO
Why Pharma Marketers Are Prioritizing Social Networks for 2022
One of the questions I hear regularly from pharma marketers and their agencies is “why
- Christian Pran,
EVP Partnerships
The Cookie-Free Opportunity for Pharma Marketers in Chronic Condition Care
Pharma marketers trying to reach patients with chronic diseases are scrambling to prepare strategies for
- Christian Pran,
EVP Partnerships
How We Doubled Participation Rates for the Covid Vaccine Among MS Patients in One Hour or Less
Live Q&A video with an MS specialist addresses disease-specific concerns that had held patients back
- Mary Ray,
Cofounder and COO
The Patient POV: The Real-World Experience of Living with Hidradenitis Suppurativa (HS)
As key opinion leaders in the field of Hidradenitis Suppurativa gather virtually this week at
- Eric Peacock,
Cofounder and CEO
Understanding the Rheumatologist-Patient Relationship in Treating Rheumatoid Arthritis
Really listening to someone and reflecting that you are takes a fair amount of skill. This
- Mary Ray,
Cofounder and COO
The Patient POV: The Impact of Lupus on Quality of Life
The American College of Rheumatology annual meeting featured research conducted among nearly 600 lupus patients
- Eric Peacock,
Cofounder and CEO
New Research: Women’s Real-World Experience with Endometriosis Pain, Treatments and Doctors
This year’s Congress of the Society of Endometriosis and Uterine Disorders (SEUD) featured a presentation
- Mary Ray,
Cofounder and COO
Case Study: Virtual Pulmonary Rehab Drives Improved Outcomes in COPD
71% of COPD patients report improvement in shortness of breath after using at-home breathing techniques
- Eric Peacock,
Cofounder and CEO
The Patient POV: Unmet Needs Among People Living With IBD
The recent American College of Gastroenterology Annual Meeting featured two research posters showing the crushing
- Eric Peacock,
Cofounder and CEO
Medical Expertise That Hits Home: What’s working with virtual events for patients
Pent-up demand for trusted medical expertise is not surprising during Covid-19. What surprised me was
- Mary Ray,
Cofounder and COO
4 Key Engagement Drivers Among Women Facing Breast Cancer
4 Key Engagement Drivers Among Women Facing Breast Cancer MyBCTeam members share the impact of
- Mary Ray,
Cofounder and COO
Beyond Telehealth: 3 More Ways to Bring Medical Expertise Into the Home
Beyond Telehealth: 3 More Ways to Bring Medical Expertise Into the Home Online content empowers
- Eric Peacock,
Cofounder and CEO
4 Ways to Serve Chronic Condition Patients During the COVID-19 Crisis
4 Ways to Serve People with Chronic Conditions During the COVID-19 Crisis Evolving our approach
- Eric Peacock,
Cofounder and CEO